In this episode of the Iowa Manufacturing Podcast, host Leisa Fox sits down with Jason Greer, founder of Peel Business Design, to dig into the crucial balance between strategy, process, and data. With years of experience helping manufacturers unlock growth, Jason emphasizes that success isn’t about gathering endless numbers but about identifying the right ones.
Jason shares a surprising revelation: measuring too much can actually bog down a business. Instead, he recommends focusing on three to five key metrics that truly reflect performance and guide decision-making. From time studies that reveal hidden inefficiencies to cost analysis that ensures accurate pricing strategies, Jason provides practical insights manufacturers can immediately put to use.
Iowa stories for your inbox
Justin, David, & Kaylee cover Iowa news, agriculture, business and tech. No clickbait. No rage. No agenda. Support our vision and subscribe!
But this conversation goes deeper than spreadsheets and metrics. Jason explains how data, when used thoughtfully, can build trust and improve internal communication. Rather than overwhelming teams with information, clear and relevant measures empower them to align around strategy, operate efficiently, and move forward with confidence.
Whether you’re wrestling with complex cost structures, trying to improve pricing strategies, or simply searching for clarity in a sea of data, this episode will show you how the right approach can simplify complexity. Jason Greer and Peel Business Design are proving that manufacturers don’t need more data—they need the right data to thrive.






