Winter is so hot right now, at least if you’re in Northwestern Iowa. Tomorrow, Iowans and folks from around the country will jump in a frozen lake, play human foosball, broomball, and fly 30-100ft massive kits. Kiley Zankowski, the Director of Marketing and Events for The University of Okoboji Winter Games tells us what to expect and how to participate.
This unique event transforms cabin fever into a vibrant festival, drawing thousands to the frozen Great Lakes of Iowa for an eclectic mix of activities. Zankowski reveals how the games not only invigorate the local economy but also redefine Iowa as a year-round playground. Hear how a small-town event became a winter sensation, offering something for everyone, from thrill-seekers to families, and leaving a lasting impact on the community.
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University of Okoboji Winter Games Details
Celebrating its 44th year, the The University of Okoboji Winter Games began in 1981 as a remedy for cabin fever in Iowa. Zankowski described the event’s evolution from a broomball tournament and a few other activities to a major attraction drawing 30,000-40,000 people annually, even from outside the U.S.
The event’s focus is to showcase the region as a year-round destination, countering the perception of Iowa as just a summer spot. “We’re a great place to live, work, and play all year round,” she stated. The University of Okoboji Winter Games are held on the frozen lakes of the area, and include a variety of events catering to different interests, from family activities to party scenes.
The economic impact of the event is significant, with Zankowski noting that for many local businesses, it’s bigger than the 4th of July. Hotels and rentals are fully booked, and seasonal restaurants reopen to cater to the influx of visitors. The event also supports the local economy through hotel and motel taxes, contributing to community resources like bike trails.
Zankowski highlighted the diversity of events, from the Boji Kite Festival, attracting international participants, to the Polar Plunge, which has gained popularity due to the rising interest in cold therapy. She also mentioned unique activities like smooshing, where teams race on skis, and the Battle of the Bartenders, a charity fundraiser.
The interview paints a picture of the University of Okoboji Winter Games as a vibrant, community-driven event that not only breaks the monotony of winter but also significantly boosts the local economy and showcases the region’s appeal beyond the summer months.
Winter Games Information
Check the The University of Okoboji Winter Games website.
712-332-2107 // kiley@okobojichamber.com