“Hey Hun, I’m going to run down to the local seafood market and get some fresh shrimp.” That isn’t a common saying in Iowa of all places… I mean you can get fresh shrimp in Iowa, but at what cost? Quality? Freshness? Jackson Kimle, the founder and CEO of Midland Co, shares his fascinating journey from small-scale lamb farming to spearheading a shrimp farming revolution in Iowa. Initially intrigued by a local shrimp producer, Jackson saw an opportunity to innovate, leading him to experiment with algae-based filtration systems that could make land-based shrimp farming both sustainable and scalable. His approach reduces water waste, improves efficiency, and makes shrimp farming accessible to small and mid-sized farmers.
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Through trials with both trout and shrimp, Jackson and his team proved that their algae-driven biofiltration system could support consistent, high-quality shrimp production. The technology allows farmers to start operations in as little as 1,000 square feet, producing fresh shrimp year-round. With premium-quality shrimp in high demand, Midland Co not only provides farmers with a proven system but also helps connect them to markets, ensuring a profitable and sustainable business model.
Jackson explains how their shrimp stand out in both taste and appearance, with a rich blue hue before cooking and a vibrant red color when prepared. Unlike imported shrimp, which can be of questionable quality, Midland Co’s shrimp are raised in clean, controlled environments, ensuring a fresher, more flavorful product for consumers. He compares the difference to that between farm-fresh eggs and store-bought ones—once you try it, there’s no going back.
The episode also explores the broader implications of sustainable seafood production, touching on potential byproducts like chitosan, a valuable compound found in shrimp shells with medical and agricultural applications. With growing interest from retailers and chefs, Midland Co is on a mission to redefine seafood sourcing, proving that high-quality, eco-friendly shrimp farming isn’t just possible—it’s already happening in the Midwest.
Tune in to hear Jackson’s inspiring story, the challenges and breakthroughs of shrimp farming in Iowa, and what’s next for Midland Co. Whether you’re an entrepreneur, a farmer, or a seafood lover, this episode will open your eyes to an unexpected but exciting future for American agriculture!






