Kreg – A Lesson in Leading through Change

A man using a Kreg Tool jig in his woodworking shop.
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In the wise words of Heraclitus, a Greek Philosopher from 2500 years ago: “There is nothing permanent except change.” Over the past five years, Kreg has experienced its fair share of change, and finally, all pieces are falling into place. Leisa sits down with Karee Vernon, Kreg’s VP of HR, to delve into navigating these changes and uncovering the keys to their success, particularly in recruitment efforts.

Despite boasting a stunning facility in a prime workforce region with innovative products, recruiting for Kreg hasn’t been a walk in the park. Post-COVID challenges, shifts in leadership, and lingering misconceptions about manufacturing hindered progress. However, recent partnerships and strategic initiatives have made recruitment notably smoother.


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While positions like injection molding remained challenging to fill, Karee reveals that hiring a full-time recruiter was the game-changer. Previously, responsibilities were spread across various roles, but consolidating them under one leader significantly tackled the recruitment challenge. Collaborations with iJag, Ankeny School’s ORBIS program, and engagement with DMACC’s workforce programs have also contributed to improvements.

Recent efforts, such as inviting Ankeny Schools to the shop class to build cabinets and observe the process, highlight Kreg’s commitment to innovation and engagement with the younger workforce. Karee wraps up the episode by discussing intentional touches in facility design that reflect Kreg’s brand ethos.

Special thanks to Iowa Economic Development and Toggle.